In order to preserve and promote the values of national culture through researching on national character of Vietnam, Trans – Viet tour was held by TMV in 2001, 2002 and 2003 for different objects such as: cultural researchers, ethnographers, artists, photographers, journalists, etc...

Toyota Classics program has been held by Toyota Motor Corpporation since 1990 as a tour through the Asian countries where Toyota operates in.

With the desire of supporting the Vietnam National Symphony Orchestra to upgrade and improve its performance to the regional and global standard, TMV has annually sponsored for this orchestra since 1998.